skip to final design
web design
eco
made with Gil Ben Itzhak
field research
Adds Up
an ecological food delivery standart
Adds Up
an ecological food delivery standart
web design
made with Gil Ben Itzhak
field research
eco
skip to final design
problem
problem
problem
Food delivery packaging pollutes the environment and causes restaurant owners to waste money on unnecessary single-use products
Food delivery packaging pollutes the environment and causes restaurant owners to waste money on unnecessary single-use products
solution
solution
solution
A certification aimed at creating a new standard for minimal food packaging or reusable packaging, promoting sustainability and reducing waste in the food delivery industry.
A certification aimed at creating a new standard for minimal food packaging or reusable packaging, promoting sustainability and reducing waste in the food delivery industry.
research
research
The goal is to prioritize reduction, followed by reuse, and then recycling to minimize environmental impact.
The goal is to prioritize reduction, followed by reuse, and then recycling to minimize environmental impact.
The goal is to prioritize reduction, followed by reuse, and then recycling to minimize environmental impact.
Reduce
Minimize waste by using fewer resources.
Reuse
Use items multiple times instead of discarding them.
Recycle
Process used materials to create new products.
Reduce
Minimize waste by using fewer resources.
Reuse
Use items multiple times instead of discarding them.
Recycle
Process used materials to create new products.
In the waste hierarchy, reducing is the most effective because it prevents waste before it’s created. Reusing comes next, as it extends the life of items and reduces the need for new products. Recycling is last, as it still requires energy and resources to process materials.
In the waste hierarchy, reducing is the most effective because it prevents waste before it’s created. Reusing comes next, as it extends the life of items and reduces the need for new products. Recycling is last, as it still requires energy and resources to process materials.
user goals
user goals
Restaurant owners, who want the to save money and save the environment
Restaurant owners, who want the to save money and save the environment
Restaurant owners, who want the to save money and save the environment
Sustainability Focus
Wants to reduce the environmental impact of his restaurant but needs a simple way to understand and implement sustainable practices.
Sustainability Focus
Wants to reduce the environmental impact of his restaurant but needs a simple way to understand and implement sustainable practices.
Cost-Effectiveness
Interested in finding more cost-effective, eco-friendly packaging options for delivery orders without compromising customer satisfaction.
Cost-Effectiveness
Interested in finding more cost-effective, eco-friendly packaging options for delivery orders without compromising customer satisfaction.
pain points
pain points
Wants to be sustainable practices but lack the time and expertise.
Wants to be sustainable practices but lack the time and expertise.
Wants to be sustainable practices but lack the time and expertise.
Lack of Knowledge
Many restaurant owners lack the knowledge to confidently choose from the growing range of sustainable packaging options.
Lack of Knowledge
Many restaurant owners lack the knowledge to confidently choose from the growing range of sustainable packaging options.
Time-Consuming Processes
He has limited time to research sustainable packaging and delivery solutions.
Time-Consuming Processes
He has limited time to research sustainable packaging and delivery solutions.
Insights
A simple tool for restaurant owners to get tips and certification to boost sustainability and stand out.
A simple tool for restaurant owners to get tips and certification to boost sustainability and stand out.
A simple tool for restaurant owners to get tips and certification to boost sustainability and stand out.
Simple Form Submission
The website provides an easy-to-use form where restaurant owners can fill in details about their restaurant, delivery processes, and packaging needs to receive personalized sustainability recommendations.
Simple Form Submission
The website provides an easy-to-use form where restaurant owners can fill in details about their restaurant, delivery processes, and packaging needs to receive personalized sustainability recommendations.
Actionable Insights
The website offers actionable insights on packaging solutions that fit both budget and sustainability goals.
Actionable Insights
The website offers actionable insights on packaging solutions that fit both budget and sustainability goals.
Certification & Recognition
The site provides a certification that restaurant owners can proudly display, helping them market their restaurant as eco-friendly and gain a competitive advantage.
Certification & Recognition
The site provides a certification that restaurant owners can proudly display, helping them market their restaurant as eco-friendly and gain a competitive advantage.
User flow
UI
Design system
Design system
Design system
The design system was built to balance ecological values with economical clarity. Visual choices reflect the project's sustainable mission while staying grounded and practical. The tone and components are shaped to feel trustworthy, informative, and efficient, supporting a process that might otherwise feel bureaucratic. Accessibility and ease of use were key—creating a system that feels both pleasant and approachable for busy restaurant owners.
The design system was built to balance ecological values with economical clarity. Visual choices reflect the project's sustainable mission while staying grounded and practical. The tone and components are shaped to feel trustworthy, informative, and efficient, supporting a process that might otherwise feel bureaucratic. Accessibility and ease of use were key—creating a system that feels both pleasant and approachable for busy restaurant owners.
Full design
The final product
The final product
The final product
The journey begins with an informative homepage that highlights real restaurant success stories, the certification steps, and the potential for saving waste and money.
A short, four-part form follows—simple and reassuring, with smooth progress indicators to keep users engaged.
The certification process is laid out in clear steps, guiding restaurant owners from recommendations to approval with transparency and ease.
The journey begins with an informative homepage that highlights real restaurant success stories, the certification steps, and the potential for saving waste and money.
A short, four-part form follows—simple and reassuring, with smooth progress indicators to keep users engaged.
The certification process is laid out in clear steps, guiding restaurant owners from recommendations to approval with transparency and ease.